VIP-standard development
Features, themes and integrations built to VIP coding standards from the first commit — escaping, sanitisation, performance patterns, no disallowed functions — so review is a checkpoint, not a wall.
Build · Specialised
WordPress VIP is the enterprise platform behind some of the biggest publishers and brands on the internet — with performance and security handled at platform level, and a code-review bar that most agencies have never built to. We develop to that bar: VIP coding standards, platform-approved patterns, and honest advice on whether VIP is even what you need.
The problem
VIP’s standards reject code most agencies ship daily. Teams discover this mid-project, at deadline, expensively.
Millions of pageviews, newsroom deadlines, brand risk. The cost of casual engineering is no longer casual.
Enterprise pricing for platform guarantees — worth it for some organisations, oversized for others. Vendors rarely say which.
An existing codebase that predates the standards, now needing to pass them.
How it works
Questions
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It is the enterprise WordPress platform from Automattic: fully managed infrastructure, platform-level security and scaling, and mandatory code standards enforced through review. You trade flexibility and budget for guarantees. It powers major publishers and global brands — and it changes how development must be done.
It depends on what you are buying it for. Contractual uptime, platform-level security accountability and massive editorial scale point to VIP. Pure performance rarely does — disciplined engineering on strong hosting matches it for most sites at a fraction of the cost. We give you that comparison honestly, priced both ways.
Yes — remediation is a defined process: audit the codebase against VIP’s standards, fix in prioritised passes (security first, then performance, then style), and document as reviewers expect. The earlier we are involved before a deadline, the cheaper this is.
Largely, yes — VIP’s standards are mostly “WordPress engineering done seriously”: strict escaping, query discipline, no shortcuts core would reject. Clients who never touch VIP still benefit from code held to that bar, and it keeps the platform door open if you grow into it.